Explainer Videos: A Comprehensive Guide

In today’s digital age, explainer videos are becoming an increasingly popular tool for educating people on various topics. Education tutorial videos are designed to provide viewers with clear and concise information on a particular subject or topic in an engaging and entertaining format. They can be used for various purposes, such as training employees, teaching students, or simply sharing knowledge with a wider audience. This article will explore the world of education explainer videos, exploring their benefits and offering tips on creating effective videos that can educate and inspire viewers.

What are Education Instructional Videos?

Education tutorial videos are short, animated videos that explain complex topics in a simple and easy-to-understand manner. These videos use visual aids, graphics, and animations to help students grasp difficult concepts quickly.

The Benefits of Education Tutorial Videos

There are many benefits to using educational videos as a tool for learning. Some of the key advantages include the following:


One of the most significant benefits of education tutorial videos is their accessibility. Unlike traditional classroom-based learning, explainer videos can be accessed anywhere and at any time. This makes them ideal for people who need help to attend traditional classes or want to learn at their own pace.


Another benefit of educational videos is their ability to engage viewers. Unlike reading a textbook or listening to a lecture, explainer videos are often more visually appealing and entertaining, which helps keep viewers engaged and interested in the subject matter.

Improved Retention

Studies have shown that people retain information better when it is presented in a visual format. Education videos use storytelling techniques to make learning more memorable and impactful.


Educational videos can be accessed anytime, anywhere, making them ideal for distance learning or self-paced study. Students can watch these videos at their convenience and review them.


Education explainer videos are designed to be clear and concise, making them an excellent tool for explaining complex ideas or concepts. They can be used to break down complicated topics into smaller, more manageable pieces, making it easier for viewers to understand and retain information.


Compared to traditional classroom-based learning, educational videos can be a cost-effective way to deliver educational content. They can be created once and used multiple times, making them a more efficient use of resources.

Creating Effective Education Tutorial Videos

There are several key factors to consider to create effective educational tutorial videos. Some of these include:


The content of the video should be informative, engaging, and easy to understand. To create good content, one should follow the following steps:

Identify the target audience: Tailoring content according to the audience’s needs is important to ensure effective communication. Understanding the audience’s needs is essential in creating content that resonates with them.

Please keep it simple: Use clear language and avoid technical jargon.

Tell a story: Use storytelling techniques to make the content more memorable.

Keep it short: Aim for a video length between one to five minutes.


The visuals used in the video should be engaging and relevant to the topic. They should be used to support the video’s content and help reinforce key ideas or concepts.


The length of the video should be appropriate for the topic being covered. Education instructional videos should be kept relatively short, as viewers may lose interest if the video is too long.


The tone of the video should be appropriate for the target audience. It should be engaging and entertaining without being patronising or condescending.

Distribution and Promotion

Once the video is complete, choosing the right platform for distribution is essential. Social media platforms such as YouTube, Facebook, and Instagram are excellent for promoting and distributing education explainer videos. Educators can also use email newsletters or online learning management systems to distribute the video to their students or employees.

Analysing the Impact of the Video

Finally, it is essential to analyze the impact of the education tutorial video. By monitoring views, likes, and comments, educators can assess the effectiveness of the video and make any necessary changes to improve future videos.


Education explainer videos are an effective tool for educating people on various topics. They offer a variety of benefits, including accessibility, engagement, clarity, and cost-effectiveness. To create effective education tutorial videos, it is important to consider factors such as content, visuals, length, and tone. By creating engaging and informative videos, educators can inspire and educate viewers, helping to spread knowledge and understanding in an accessible and engaging format.